Sugar Factory American Brasserie, America’s favorite eatery and celebrity hotspot, expands with its newest location in the notable Resorts World New York in Queens, opening to the public August 2021. The 12,000-square-foot location is the 22nd location for the world-famous brand celebrating 10+ years serving the most decadent sweets and treats around the world.

Sugar Factory at Resorts World New York will be located at the porte cochère entrance to the resort. The 218-seat restaurant dining room is a contemporary rendition of an old Paris brasserie bar featuring hot air balloon banquets, café seating, floral lined walls, two large white illuminated canopy trees, and an impressive DJ booth. A private dining area with a stand alone cocktail bar will complete the room, with an additional 14 bar seats for guests to enjoy. Upon entrance, diners will be greeted by a life-size, instagrammable flower wall with neon wall art, and a glamorous dining space including interactive experiences.

The expansive retail confectionery will feature Sugar Factory’s signature floor-to-ceiling candy wall with more than 50 types of sweet treats, including a selection of novelty and bulk candy like the brand’s world-famous Couture Pops. Completing the confectionery, Sugar Factory Resorts World will also have a grab-and-go café featuring its own entrance and menu. It will offer sandwiches, salads, crepes, coffees, boba, hot chocolate, frozen hot chocolate, homemade specialty rainbow doughnuts and pastries, as well as homemade gelato and ice cream.

Offering breakfast, lunch and dinner, Sugar Factory’s menu features signature items such as monster burgers, Insane Milkshakes, savory crepes, salads, and specialty pizzas and pastas. Guests can inject a pop of color into their breakfast order with the new fan favorite, the Insane Double Stack Rainbow Pancakes — fluffy, colorful rainbow pancakes, served with warm maple syrup, powdered sugar, butter and topped with chocolate chips, gummy bears, strawberries and whipped cream with rainbow sprinkles. Popular dishes include The Big Cheesy Burger, an Angus Beef Burger, topped with Melted White Cheddar, Creamy Mac & Cheese, Bacon, and served with BBQ Sauce on a Toasted Potato Bun; or the Fettuccini Alfredo, made with Fresh Garlic, Butter, Cream, and Parmesan Cheese. Sugar Factory’s Insane Milkshakes, served in chocolate-covered mugs, include favorites such as the Nutella Banana Milkshake with banana chocolate fudge and chocolate dipped banana and the Tie Dye Milkshake with red, blue, green and yellow white chocolate ganache, Pop Rocks and cotton candy. Legendary desserts top the menu with the sensational King Kong Sundae, serving up to 12 people with 24 scoops of ice cream covered with sprinkles, gummy bears, caramel sauce, hot fudge sauce and giant whirly pops.